Book more photography clients with this step-by-step framework.
Hi, I'm Brooke! I'm a believer, wife, mama to two, Oklahoma photographer, and photography business coach.
I help photographers grow profitable full-time businesses from home.
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Are you ready to go full-time in your photography business? I know it’s a loaded question.
I also know that this is a question that is resonating with you right now. It’s something you’ve asked yourself, it’s something that you desire. You just need someone to give you permission and give you some practical steps to help guide you in this life changing decision.
Are you ready to go full time in your photography business? I know it’s a loaded question. And it’s one that I asked myself for a very long time before finally taking the leap to do so.
Quick reminder: It is more important for you to rely on your faith and not an economic status.
We can’t blame the economy; don’t lean on it to be an excuse for why we’re not taking action in our business. We can’t blame the pandemic anymore, because it is over, and we’re moving on where we’re building a new world so to speak. Things are never going to go back to the way that things were, which is bittersweet…but it is what it is…
I am asking you at the beginning of this conversation, to make sure that your fear is not driving your decisions and the way you live your life. Instead, you rely on your faith, you rely on the Lord’s leading and that you don’t rely on yourself.
A lot of people wait around for the perfect time to go all in on something, they want to feel safe; they want to know that their success is going to be a guarantee before taking a risk. Nothing is guaranteed. There’s no perfect time. There’s nothing really safe, and unfortunately, success is just a byproduct of you stepping out and taking action in faith, it’s not necessarily something that you can control.
The next right step for you is to go full time in your photography business, even if it’s a desire. How can you set yourself up for success to be ready to go full-time in your photography business? Instead of waiting for the perfect time to leave your job, I want you to pick that date on your calendar, that is your last day or the day you turn your two weeks’ notice in.
Number two, instead of trying to book your dates out a year in advance, trust that you have the best systems and the best client experience in place to have your clients refer new clients to you.
Finally, instead of dreaming about the day that you’re going to go full-time in photography, I want you to go have that conversation with your husband, your best friend or your family member. Heck, if you’ve got nobody else, then come over to Instagram and we can have a conversation about it there.
#1: Charge your cost of doing business or raise your prices. You’re not running a business, if you are not making a profit. You need to be calculating your cost of doing business and adjusting your services and packages accordingly. If you’re already charging your cost of doing business, I encourage you to raise your prices (even if it’s $50/package).
#2: Create an emergency fund of three months of your living expenses. Before you ditch your 9to5, or you decide to go all in as a full-time photographer, I want to encourage you to set yourself up for success by creating a savings account that is equal to three months of your living expenses.
#3: While I don’t encourage you to book a year in advance, I do want you to try to start booking three to six months in advance (3 to 4 months out is the sweet spot). It doesn’t even have to be fully booked out, as long as you can get clients that start scattering through the next couple of months ahead, you are in good company.
While it’s not possible to guarantee future clients, it is possible to plan for them; I recommend being one season ahead at all times on your booking calendars, get the bookings & generate your revenue from the retainers you’re charging to book.
I have created this amazing free resource for you! It helps you answer the question of, “are you ready to go full-time in your photography business?”. Grab the Are You Ready to Go Full-Time Checklist today!
Save your seat in the upcoming Masterclass! 5 Steps to take your photography business full time in 2023 happening November 17th, 2022.