Book more photography clients with this step-by-step framework.
Hi, I'm Brooke! I'm a believer, wife, mama to two, Oklahoma photographer, and photography business coach.
I help photographers grow profitable full-time businesses from home.
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Are you struggling to book photography clients? I want to provide you with 3 ways to book clients today. Whether you’re in the beginning stages or have been in business for years, this is for you.
Craft an email or social media message to past clients and thank them for choosing you as their photographer. Add in a personal update on your life or business and then talk about something seasonal. Maybe you want to push Christmas mini sessions since the holidays are coming up. Maybe you want to inspire a past bride or groom to book an anniversary session. Plant an idea in their minds and then invite them to book a photography session with you.
The second way you can encourage a booking is to go live on social media and specifically market the type of session you are wanting to book. Maybe it’s spring or fall family sessions. Consider going live and giving 5 tips on how to dress for them. At the end of your video, let them know what dates you are taking sessions and where they can go for more information or to book.
The final way you can encourage a booking is to reach out to past clients who have not left a review yet and ask them to leave one. It’s okay to let them know you are currently trying to expand your reach and get more bookings. Simply add a personal touch to your request for reviews and make it as easy as possible for your clients to do so. I like to include an example review or a template to help them write their own.
There you have it! Three ways to encourage bookings today. For more resources and in-depth tips and tricks, head to the Frame Your Way Photography Podcast.
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